According to studies, there are 100 billion web searches done each month. SEO or as more commonly known: Search Engine Optimization, is more than just a nice-to-have these days. It is almost a necessity to know the best SEO tricks online, for anyone on the internet, especially those who rely on the internet daily, regardless of work or business profile.
Search engine optimization is all about maximizing the highest possible number of visitors to a particular website or page by ensuring the site appears high on the list of results returned by a search engine. With all the web pages, sites and business pages, it’s almost impossible to be discovered without some use of search engine optimization. These are the best SEO tricks online, all for the benefit of a better SEO search result!
The top 7 SEO tricks consist of the following:
1. Social content will gain prominence
This means the content is found on social media sites such as Facebook, LinkedIn, Twitter, and other similar social media sites. This SEO trick is slowly and steadily creeping up to the top of the list as the most useful technique.
With the high demand for social media networking these days, it is a must a business or blog have at least a Facebook page and a website!
You can try the Squirrly SEO plugin to keep track of your Social Media evolution as well.
2. Videos will still rule the best SEO tricks online
This method is second in the list of SEO tricks. It is recommended for anyone who needs to gain and keep the attention of their viewers. This is simply utilized by making sure you have videos on your page to increase more viewers. It can also help you increase the time-on-page as well.
It works easily because having multiple videos on your page increases the SERP (SERP is known as the search engine results pages) ranking of your page. Which then means with a higher SERP ranking, your page will populate higher on the list when googled by SEO keywords.
3. Mobile optimization is utterly crucial
The third popular method on the list of best SEO tricks online consists of the fact you will need to realize your audience will not be in one place for very long. People are always constantly moving, most people on the go use their mobile devices as their main connection to the internet and web searching.
There has been a dramatic increase of 43% of mobile device internet searching. Make sure your website is mobile friendly and optimized accordingly when being accessed from a mobile device such as smartphones and tablets.
If you’re still not convinced look at these facts, four out of five consumers shop via mobile device:
- Almost 70% of all mobile searches lead to a purchase of some sort.
- Over 1.2 billion people access the internet in general via smartphones.
- Mobile internet traffic counts for 15% of all internet traffic.
- 95% of all smartphone users search for local info and businesses.
Chances are you looked for a local business in your area today, so with all that mobile internet searching, I highly recommended you make mobile optimization a big part of your bag of SEO tricks.
4. Voice search function is a necessity
This method is viewed primarily as a convenience for the consumer. Most people who are classified in the on the go category of consumers, utilize the voice search function for numerous reasons, but primarily it is simply more convenient for them especially when they are driving or for multi-tasking purposes.
This is easy to use when in the car, especially considering the fact it takes away the pain and hassle of typing on the keyboard to make a search inquiry. When consumers had to decide between driving or texting for safety, they simply chose another way Voice Search!
This has become so popular that many popular brands like Microsoft, Google, and Apple have designed their devices with a voice search assistant like Cortana and Siri.
Make sure your page can easily be found via voice search by using a variety of long-tail keywords which are more commonly spoken for your business.
5. Content Aggregation
According to statistics, 85% of google searches consist of various different types of searches based on information regarding or pertaining to Wiki, knowledge graphs, local businesses, map listings, social media information, and video searches.
These searches are done by the consumer searching for relevant information “the inquiring mind needs to know”.
This has proven useful in many ways and is accomplished by way of practicality, also known as SEO Targeting. Easily accomplish this by finding, gathering, collecting, amassing, collating, consolidating, sharing, displaying, and presenting content pertaining to or around predetermined or specified criteria which appeal to your chosen target audience.
6. Mobile application and compatibility
This SEO trick should be self-explanatory. According to statistics, 52% of internet time is spent simply by accessing or using a mobile application. This is the reason almost any business nowadays has and ensures the usefulness of their mobile application.
To have a successful mobile application you must ensure your brand is clearly and easily identifiable in the mobile application. You must also ensure mobile device compatibility too. The bottom line, your mobile application must be user and viewer friendly, which means not difficult to access and loads fairly quickly!
7. Local SEO is a must have for any business
The final and most important on the list of best SEO tricks online is local search results. This method is non-negotiable – people need to locate your business. All search engines such as Google, Bing, and Yahoo need to have your business information and location accurately.
The address and location are easily accessed when people do a local search for something nearby. So many people use GPS when driving and without knowing your location, they will drive right on to your competitor!
The conclusion to all this information is the market for any type of business is so competitive these days, that without the successful use of all these 7 best SEO tricks online – you take the chance of never being found!